Data is Reactive. Research is Proactive.Many people put a tremendous amount of emphasis on data.May 11May 11
What Does “No Strategy” Look Like?I’ve been away thinking through some of my processes the last few weeks…Apr 24Apr 24
Pricing Demands Research! Value is the Customer’s Perception, Not Yours!Good day from DC!Dec 5, 2023Dec 5, 2023
Tucker + Twitter: A Less Than Powerful PartnershipEarlier this week, Tucker Carlson posted a video on Twitter announcing that he was coming back and bringing his show to Twitter.May 11, 2023May 11, 2023
The CFA Model of StrategyI have been doing some strategy work for myself the last month or two. This is something I do annually and something I’m doing due to the…Aug 10, 2022Aug 10, 2022
40 Strategy Tips/Ideas/Questions to Guide YouI saw a tweet the other day that said, “What actions would I take if I were starting my social media accounts over.”Jul 29, 2022Jul 29, 2022
Wakeman on Strategy…a Book IdeaOne book I like to revisit from time to time to check my strategic thinking is Jack Trout’s book, Trout on Strategy. It is a simple book, 8…Feb 24, 2022Feb 24, 2022
10 Principles of Brand ManagementOver the last few weeks, I’ve spent some time thinking about the core ideas and the principles that guide my work in strategy, branding…Feb 15, 2022Feb 15, 2022
