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40 Strategy Tips/Ideas/Questions to Guide You

Dave Wakeman
4 min readJul 29, 2022

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Photo by Collin Guernsey : https://www.pexels.com/photo/photo-of-kid-sitting-on-a-chair-2791654/

I saw a tweet the other day that said, “What actions would I take if I were starting my social media accounts over.”

I’m in no danger of starting my social media accounts over, but I did like one of the tips to write up 40 one sentence tips on the top you talk about. Since I hit on strategy this gives me a lot of room to run.

But this morning, I’m going to share 40 strategy tips/ideas/questions to deal with uncertain times.

  1. In business, all situations are VUCA and always had been. VUCA is a military term that has a definitive opposite, but business doesn’t have that opposite.
  2. In dealing with change, the validity of every model needs to be questioned in the context of the current situation.
  3. As a strategist, you are always fighting your organization’s desire for predictability. The challenge is that no good strategy has any certainty because you are designing something new based on the current world, not the past.
  4. Strategy is a design effort focused on continuous reinvention.
  5. A good strategy can have its opposite also be a good strategy.
  6. The best strategies can often fit on one sheet of paper.
  7. Planning is not strategy, but planning is often necessary. Don’t confuse…

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Dave Wakeman
Dave Wakeman

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