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The Lost Art of Strategy
Strategy has been on my mind lately, a lot.
Why?
Everywhere I look it seems like there just isn’t a real strategy to solve a lot of problems.
In the UK, you see the British government replacing their Prime Ministers monthly because no one has a credible plan to deal with their price of living crisis.
In the US, we fail to see much of a strategy from the Democrats on how they are going to sell their message in the mid-term elections. While the Republicans entire message is we want power so we can rule.
In business, we see companies struggling to find a direction like Meta with the metaverse.
The list goes on.
The core challenge at the heart of these organizations’ struggles and many others can be defined by a lack of or a poor strategy.
My working definition of strategy is a decision making process that helps you focus on the key decisions that will move your organization forward.
In my approach, we talk about:
- Vision: Where We Are Heading?
- Focus: Who is the Customer?
- Value: Why Us?
- Resources: What Do We Need to be Successful?
- Actions: What Will I Do ASAP?